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Narrative has two kinds of connectors:
  • Data sources (read-only): Google Analytics 4, Google Search Console, Google Tag Manager. They power impact measurement: traffic, AI referrals, search visibility, and conversions.
  • Action connectors (publish): Webflow. They let Narrative apply approved page changes to your site directly instead of handing you a bundle.
All connectors live under Personalize → Connectors in the app.

Security model

  • OAuth only. Narrative never asks for your passwords.
  • Tokens are encrypted server-side (envelope encryption with a cloud KMS) and are never exposed to the browser or to AI model prompts.
  • Disconnecting a connector revokes the token with the provider and deletes the stored credential.
  • Action connectors never inject code into your site and only write content you approved, at the narrowest grain possible.